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Make a New Survey

Learn how to create effective surveys in Sondar.ai using pre-built templates or by building from scratch

Li Xia avatar
Written by Li Xia
Updated over a month ago

1. Overview

Surveys are your direct line to user insights. helping you uncover pain points, measure satisfaction, and drive smarter decisions.

With Sondar.ai, creating surveys is effortless. Choose from expert designed templates or build one from scratch.

This guide walks you through both methods so you can start collecting actionable feedback in no time. Let’s get started!


2. Method 1: Survey Templates

What Are Survey Templates?

Expert designed Survey Templates are your shortcut to creating professional, high-quality surveys. It features pre-built templates for popular use cases like NPS, customer satisfaction, and feature feedback. These templates are crafted by experts, leveraging best practices to ensure relevance while saving you time.

Benefits of Using Templates

  • Designed by research experts: Leverages best practices and rigorously tested methods for max response rate and quality feedback.

  • Saves Time: Skip the guesswork and get started quickly.

  • Customizable: You can customize the template to meet your specific goals.

Step-by-Step Guide to Using the Template Library

1. Navigate to “Surveys” in the Main Menu

2. Click on “Explore Templates”

Open the library to browse the collection of pre-built templates.

3. Browse or Search for a Template

  • Templates are grouped by popular use cases.

  • Use the search bar to find a specific template if you have one in mind.

4. Open the Template Details Page

Click on a template card to view details like:

  • When to Use It: Ideal scenarios for this template.

  • Target Audience: Who it’s designed for.

  • What You Will Learn: Key insights the template delivers.

  • Preview Template: Experience the survey as a user before selecting it. Learn more.

5. Copy the Template to Your Workspace

  • Click Use Template to copy the template into your workspace.

  • Choose A Distribution Channel. Decide whether this survey will be an in-product survey, a shareable link, or another option.

6. Customize the Template

Edit, add, or remove questions to align the survey with your goals. Learn how using Survey Blocks.

Note: In the Survey Builder, changes are automatically saved as you work, so you can focus on creating the perfect survey.

Tips for Using Templates Effectively

  • Start with a Template and Customize: Use templates as a foundation, then tailor them to match your goals and audience.

  • Example: Begin with an NPS template and add specific questions about a new feature or service you want feedback on.

6. Proceed to Publishing

Now that you are satisfied with your edits, it’s time to publish and start gathering feedback. Publishing your survey ensures it reaches the right audience at the right time, whether through in-product triggers or shareable links.

Using Survey Templates is the fastest way to launch effective surveys and gather actionable insights, whether you’re measuring satisfaction or diving deeper into user feedback.


3. Method 2: Building a Survey from Scratch

Why Build from Scratch?

Building a survey from scratch is perfect for situations where you need something truly unique. Whether you’re targeting highly specific feedback, exploring new ideas, or tailoring every aspect of your survey, this method gives you complete control over its design and content.

Step-by-Step Guide to Building a Survey from Scratch

1. Go to the “Surveys” section and select “New Survey”

Start fresh by clicking on the “New Survey” option.

2. Choose the Distribution Channel

Decide how you want to distribute your survey:

  1. In-product surveys for real-time feedback.

  2. Shareable links for sharing on any medium. i.e. Email, Social Media, etc.

3. Design Your Survey Questions

  • Question Types: Choose from multiple-choice, open-ended, ratings, and more to suit your goals. Learn how using Survey Blocks.

  • Logical Flow: Arrange your questions in a way that feels natural and easy for respondents to follow.

4. Verify the Survey Experience

Use Preview Mode to verify the survey experience.

5. Proceed to Publishing

Now that you’ve created your survey, it’s time to publish and start gathering feedback. Publishing your survey ensures it reaches the right audience at the right time, whether through in-product triggers or shareable links.


4. Pro Tips for Boosting Response Rates

  • Keep it Concise: Shorter surveys lead to higher completion rates. Stick to essential questions.

  • Use Clear and Unbiased Language: Avoid leading questions or jargon to ensure accurate and actionable responses.

Building from scratch lets you craft surveys tailored precisely to your needs, giving you the flexibility to address any feedback challenge with confidence.

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